The Deadly Allure of Piso’s Cure

The Seductive Allure of "Seductive Allure".

The idea of fMRI's "seductive allure" is supported by two widely cited studies. Upon closer analysis of these studies, and in light of more recent research, we find little empirical support for the claim that brain images are inordinately influential.

The Seductive Allure of “ Seductive Allure ”

The idea of fMRI’s “seductive allure” is supported by two widely cited studies. Upon closer analysis of these studies, and in light of more recent research, we find little empirical support for the claim that brain images are inordinately influential.

The Allure of Machinic Life

Nicotine's Allure

Both conscious and unconscious memory mechanisms contribute to the rewarding effects of nicotine and other drugs of abuse. In this issue of Neuron, Tang and Dani use in vivo measures of synaptic plasticity in freely moving mice to link nicotine-induced dopamine release in hippocampus to LTP induction and behavioral reinforcement.

The Allure of the Few

P opulation ecology—the science of what makes animal and plant populations change, persist, or go extinct—is the most theoretical and mathematical of all ecological disciplines, yet it yields a huge number of practical benefi ts. When conservation agencies wish to protect a threatened species, but are up against a tight budget and real-world logistical constraints, they use population models to...